Reading Time: 4 minutesWhen promoting your book on social media the most important thing you have to keep in mind is why people actually use social media. They use it to escape, to learn something, to laugh, to find link-minded people – but they typically don’t use it...
Reading Time: 3 minutesHave you ever considered using bonus content if you’ve been mulling over getting more creative with your ideas for promoting a book? Bonus content is literally one of the most underutilized strategies when determining how to market a...
Reading Time: 2 minutesI thought I would give you a head start on some May Observances that feature reader and book-centric themes to support your author branding and content ideas! Just like my full-length monthly observances posts, use these holidays as inspiration...
Reading Time: 6 minutesIt’s time to run through our April observances and unique author brand enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
Reading Time: 4 minutesI talk a lot about book covers and other book marketing strategies on this blog, but one thing we don’t spend enough time on are author websites. And they are crucially important to an author’s success, but to be clear, I don’t mean that you...