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8 Ways to Sell Self-Published Books Locally

8 Ways to Sell Self-Published Books Locally

by Penny Sansevieri | Apr 15, 2020 | Book Marketing Basics, Booking & Promoting Events, Getting More Media Coverage

Local marketing is, for many authors, a last consideration when it comes to figuring out how to sell self-published books. We all think of marketing to the masses, right? Going national, even international. And while all of that is great, and certainly necessary,...
How to Promote Your Self-Published Book to Libraries

How to Promote Your Self-Published Book to Libraries

by Penny Sansevieri | Feb 25, 2020 | Book Marketing Basics, Booking & Promoting Events

National Library Week is coming up in April so in honor of these fabulously institutions I want to discuss how to promote your self-published book to libraries in your area. For those of you who are still skeptical about spending your book marketing time on libraries...
20 Smart Book Marketing Strategies for 2020

20 Smart Book Marketing Strategies for 2020

by Penny Sansevieri | Dec 4, 2019 | Book Marketing Basics, Marketing Your eBook, Social Media for Authors

When it comes to book marketing strategies, things change quickly. A lot of it is because there are so many books being published each day — 4500 to be exact. So, ways to promote your book shift and change. We all want to know which are the best book marketing...
Local Book Promotion That Really Works

Local Book Promotion That Really Works

by Penny Sansevieri | Feb 13, 2019 | Book Marketing Basics, Booking & Promoting Events

I’m a big proponent of online book promotion, not only does it work, it’s really necessary to stay competitive and get your book a wider reach. However, I’m also a big fan of smart local promotion, because very little in marketing is a sure thing every single time....
19 Simple Book Marketing Strategies to Launch You out of Naughty-List Status Before 2019

19 Simple Book Marketing Strategies to Launch You out of Naughty-List Status Before 2019

by Penny Sansevieri | Dec 11, 2018 | Book Marketing Basics

There’s a lot going on this time of year and if you’re like me it’s easy to already be distracted by all things holiday, and the last thing I want to do is flesh out new book marketing strategies. But I also don’t want to enter 2019 with a book that hasn’t seen a...
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