Guest post by Steve Moore: Recently an edition of the NY Times featured an article on Barnes & Noble bookstores in the business section. A summary of the article: B&N thinks that it’s doing everything it can to survive. My observation: No, there are...
We had a great show discussing low cost promotion tips for authors with expert Patricia Fry. About our guest: Patricia Fry is the author of 34 books. Her latest is “Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising...
What is an elevator pitch and why do you need one? An elevator pitch is a short one- to two-sentence description about the book. It’s the briefest of the briefest descriptions you can develop. The reason elevator pitches are important is that we have an ever-...
Image via Wikipedia Round one goes to Random House, which “won” its battle with Wiley Agency’s Odyssey Books over digital rights. Wiley created Odyssey to publish e-books and signed an exclusive deal with Amazon to offer e-books of 20 classic titles,...
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