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The Best Book Marketing Tips for Getting Discovered and Making the Sale

The Best Book Marketing Tips for Getting Discovered and Making the Sale

by Penny Sansevieri | Jul 23, 2020 | Book Marketing Basics, Marketing Your eBook

Maybe you started off the year with the best book marketing intentions, and maybe some of your book marketing efforts did well, while others fell a bit flat. But regardless of where you are in the book marketing process, now is a good time to check in with your...
20 Smart Book Marketing Strategies for 2020

20 Smart Book Marketing Strategies for 2020

by Penny Sansevieri | Dec 4, 2019 | Book Marketing Basics, Marketing Your eBook, Social Media for Authors

When it comes to book marketing strategies, things change quickly. A lot of it is because there are so many books being published each day — 4500 to be exact. So, ways to promote your book shift and change. We all want to know which are the best book marketing...
How to Market Your Book with 13 Pre-Order Strategies

How to Market Your Book with 13 Pre-Order Strategies

by Penny Sansevieri | Aug 13, 2019 | Amazon Updates & Marketing Tips, Book Marketing Basics

If you’ve never done a pre-order campaign, or your last one wasn’t successful, I want to go over how to market your book to ensure you’ll sell more the next time around. Working pre-order campaigns into your author marketing plan can definitely help you build buzz....
Smart eBook Pricing: 3 Rules for Demanding $9.99 or more for your eBook

Smart eBook Pricing: 3 Rules for Demanding $9.99 or more for your eBook

by Penny Sansevieri | Oct 11, 2018 | Book Marketing Basics, Marketing Your eBook

I just returned an eBook to Amazon. I don’t normally do this. In fact being in the industry I hate returning books – period, but I did in this case and I’ll tell you why: the book was over $15. And when it comes to eBook pricing, if you’re going to charge that much,...
How to Price Your E-Book for More Consistent Sales

How to Price Your E-Book for More Consistent Sales

by Penny Sansevieri | Jan 10, 2018 | Book Marketing Basics, Marketing Your eBook

How do you price your e-Book to maximize on sales potential? I get this question all the time. Sadly there’s no silver bullet book marketing strategy that will secure you success every time. There are some factors to keep in mind that should put you in the ballpark....
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