Most aspiring writers have ruined their chances of ever being represented by a literary agent before the agent has even had a chance to read their query letter. Why? Because agents, and people like me who work in the book publishing industry, know in two-seconds flat...
Have you ever walked down a street and had someone shove a flier at you or a perfume girl at Macy’s spray some God-awful cologne in your face as you’re just trying to walk by? Why do we hate it so much? Not just because they’re trying to sell us...
We’re highlighting some of the best book marketing Tweets during the past week to help you on your marketing journey. These tips come from bloggers, marketers, authors and others and include author platforms, website updates, blog maintenance and how to use...
If there’s one thing that bothers me it’s when you see a very talented writer ruin their chances of ever getting an agent. And it’s not because they’re not talented enough, or not nice enough or hard-working enough. It’s often because on...
We had a great show to kick off 2011 on Branding, why it’s so important and what authors need to know. Consumers crave brands because they crave consistency – that consistency brings them in AND keeps them coming back. For an author, the key is to figure...