How to Market a Book With a BOGO
Consumers love a deal, which is why eBook promotions, book bundles, and the like really help to push a book to new readers and need to make it into your plan when deciding how to market a book. Which is why I love promotions like BOGOs – buy one, get one or give one,...
How Your Newsletter can get you More Readers, Visibility and Sales
Newsletters seem very 1990’s don’t they? They don’t have the flash of “new media” or the shimmer of a shiny new social media site just waiting to be discovered. What they do have, however, is visibility. In some cases, more visibility than you’re getting on all of...How To Get More Sign Ups on Your Newsletter List
Make sure your subscribe form is visible on your homepage and on every page of your website: Ideally a subscribe form should be on the right hand side of your site, towards the top. Especially if your goal is to increase newsletter signups, you’ll want to be sure this...Newsletter Publishing Best Practices
Welcome to part 2 in this series! Last week you read Why a Newsletter is a Marketing Must. This week we’re covering, newsletter publishing best practices. So, now that you have your newsletter in place, here are a few things that can really help grow your list:...
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