Maximizing Media Leads

by | Oct 6, 2010 | Social Media for Authors

Thanks to HARO (www.helpareporterout.com) and similar media leads services, there are media leads out there for everyone, all the time. Media, media, everywhere! The key, however, is to maximize these leads. Often, we think that as long as we respond to them, and give...

Your Rockin' Red Hot Online Media Room

by | Jul 30, 2010 | Book Marketing Basics

Did you know that second only to your blog, the media room should be the most updated page on your website? When was the last time you updated your media room? For most of us, it’s probably been a while. We tend to put up media rooms and then forget about them....