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How to Sell Books When Your Network Fails You

How to Sell Books When Your Network Fails You

by Penny Sansevieri | Aug 25, 2022 | Book Marketing Basics

I realize the title of this post is a little ominous, especially when it comes to something as critical as figuring out how to sell books. But believe it or not, it’s a very real problem that a lot of authors deal with in some capacity. I hear it and see it all...
Infographic: September Observances Include Be Kind to Editors Month

Infographic: September Observances Include Be Kind to Editors Month

by Penny Sansevieri | Aug 22, 2022 | Monthly Observances & Content Ideas

I thought I would give you a head start on some September Observances that feature reader and book-centric themes to support your author branding and content ideas! You can use these holidays as inspiration for your newsletter, blog, or social media posts. As always,...
Quiz: How Display Ads Fit Into Your Book Marketing and Publicity

Quiz: How Display Ads Fit Into Your Book Marketing and Publicity

by Penny Sansevieri | Aug 18, 2022 | Book Marketing Basics

I hear it all the time. You think you have to run display ads for your book marketing and publicity plan to succeed. I’m here to tell you that is simply not true! Ads often go wrong and are run mostly for the wrong reasons. And sadly, there are book marketing and...
How to Get Book Reviews on Amazon with Special Promotions

How to Get Book Reviews on Amazon with Special Promotions

by Penny Sansevieri | Aug 16, 2022 | Getting More Book Reviews

I talk to a lot of authors who want to know how to get book reviews on Amazon, and for what it’s worth I get this question from authors with 50+ reviews, and authors with zero reviews – and for good reason – there’s a lot more to reviews than simply making your book...
Infographic: 6 Reasons Self-Publishing Your eBook Can Guarantee More Sales

Infographic: 6 Reasons Self-Publishing Your eBook Can Guarantee More Sales

by Penny Sansevieri | Aug 11, 2022 | Being in Business as an Author

Self-publishing your eBook is a surefire way to boost your sales and drive up your exposure. Really! I can’t tell you how may authors I’ve worked with on their new titles who don’t realize there are some really strategic benefits to doing this. And...
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