


How to Market a Self-Published Book: 4 Cornerstones to Success
Figuring out how to market a self-published book can be a daunting task for debut and veteran authors alike. Mostly because the goalposts are consistently getting moved. But with the right strategies in place, you can effectively promote your book without breaking the...
How to Market a Book: 7 Tips for Strategic Pricing
Pricing your book can be a daunting task and authors don’t realize how much this factors into how to market a book correctly. Pricing is the cornerstone of good book marketing. Yes, you want to make sure that you’re earning enough money to cover your costs and...
Quiz: How Display Ads Fit Into Your Book Marketing and Publicity
I hear it all the time. You think you have to run display ads for your book marketing and publicity plan to succeed. I’m here to tell you that is simply not true! Ads often go wrong and are run mostly for the wrong reasons. And sadly, there are book marketing and...