The Importance of Social Proof
Remember the days of being in high school and wanting to hang with all the cool kids? Well, maybe you were one of the “cool kids;” if you were, lucky you. But if you are like most of us, you really weren’t. These days marketing is sort of like being...Finding Ways to Connect and Relate to Your Readership
The primary concern of any writer – professional, amateur (and looking to go pro), or just starting to dabble – is writing. You want to transfer your ideas to the page, hone them for maximum intended impact, and then release them to the reader. But...The Next 10 Ebook Trends to Watch For
No matter one’s opinion of ebooks and ebook readers, it’s highly doubtful they’re going to just up and disappear anytime soon. Since they’ve already started infiltrating bookstores, libraries and schools, now makes for a great opportunity to...Best of the Web Book Marketing Tips for the Week of July 11, 2011
We’re highlighting several of the best book marketing Tweets from the past week, courtesy of bloggers, marketers, authors and others. The topics include making yourself irresistible to the media, tracking retweets and clicks on Twitter, using book trailers to...
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