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How a Goodreads Author Page Strategically Supports Your Brand

How a Goodreads Author Page Strategically Supports Your Brand

by Penny Sansevieri | Sep 21, 2021 | Book Marketing Basics, Goodreads Marketing & Promotion

A Goodreads author page, done right, can be one of the most influential tools in your marketing plan. To start, Goodreads is owned by Amazon, and even if you have a love-hate relationship with the retail giant, they’re still the ones selling the most books right now,...
How to Market A Book Before It’s Published on Amazon

How to Market A Book Before It’s Published on Amazon

by Penny Sansevieri | May 13, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Goodreads Marketing & Promotion, Social Media for Authors

I hear this a lot at conferences I attend, authors wondering how to market a book before it’s published and I love this kind of brainstorming – mostly because it means the author is really trying to plan ahead for their success. The key is timing. Yes, there’s no...
Using Goodreads Giveaways in Your Book Promotion: Book Marketing Podcast Recap

Using Goodreads Giveaways in Your Book Promotion: Book Marketing Podcast Recap

by Penny Sansevieri | May 12, 2020 | Goodreads Marketing & Promotion, Podcast for Authors

Goodreads giveaways are paid now, but to be honest, the improvements they’ve made in regards to all the benefits are totally worth adding them to your book marketing and promotion. You get to choose between a Kindle giveaway or a print giveaway.  There are benefits to...
Maximizing Goodreads Through Networking: Book Marketing Podcast Recap

Maximizing Goodreads Through Networking: Book Marketing Podcast Recap

by Penny Sansevieri | May 5, 2020 | Goodreads Marketing & Promotion, Podcast for Authors

If you haven’t listened to our book marketing podcast episode on Goodreads networking – now is the time! Goodreads has over 80 million global members and is owned by Amazon – so despite the love-hate relationship many authors have with the Goodreads...
Optimizing Your Goodreads Account: Book Marketing Podcast Recap

Optimizing Your Goodreads Account: Book Marketing Podcast Recap

by Penny Sansevieri | Apr 28, 2020 | Goodreads Marketing & Promotion, Podcast for Authors, Social Media for Authors

Goodreads has over 80 million global members and is owned by Amazon, so despite the love-hate relationship many authors have with the Goodreads community, at the end of the day it will really serve you well to ensure you have a well-optimized, professional profile....
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