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Best of the Web Book Marketing Tips for the Week of January 28, 2013

by Penny | Feb 1, 2013 | Book Marketing Basics, Social Media for Authors

Let’s take a look at some of the top book marketing Tweets from the past week, courtesy of bloggers, marketers, authors and others. The topics include blogging ideas for 2013, how to use Kickstarter, the importance of Facebook Fan Pages, and much more. We wish...

How to Use Your Personal Facebook Profile as a Marketing Tool

by Penny Sansevieri | Jul 31, 2012 | Social Media for Authors

Before I launch into this topic let me be clear: Facebook profiles should never be used for business/marketing but that said, I’ve used my Facebook Profile to connect and offer helpful guidance and it’s worked extremely well for me, it can for you, too. Just remember,...

14 Ways to Make Your Facebook Page Fun and Lively

by Penny | Nov 10, 2010 | Book Marketing Basics, Social Media for Authors

Congratulations! Now you have a Facebook Page, but that’s just the beginning. Image via Wikipedia Unlike a profile, which can and should be personal, a Page can be used to promote you and your book since it has fewer restrictions (such as number of followers)....

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