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How to Market your Fan Page with the new Facebook Changes

by Penny Sansevieri | Apr 11, 2012 | Book Marketing Basics, Social Media for Authors

As of March 30, Fan Pages on Facebook underwent significant changes. I’ve asked our Facebook expert Amy Porterfield to share some insights into these changes. First up, Amy can you tell us what the biggest difference is with the new Fan Page changes?...

Publishing Insiders Wrap-Up: Special Guest Amy Porterfield – The New Facebook Page

by Penny | Mar 26, 2012 | Book Marketing Basics, Social Media for Authors

Host Penny Sansevieri discussed the upcoming changes to the Timelines for Facebook Pages with social media expert Amy Porterfield in this informative interview. About our guest: Amy Porterfield is a social media strategist and co-author of Facebook Marketing...

The Myth About Being Liked on Facebook

by Penny Sansevieri | Feb 15, 2012 | Book Marketing Basics, Social Media for Authors

These days it seems everyone is after “social proof,” that elusive number of Likes or Followers that will make you seem part of the “in crowd.” Unfortunately getting someone to like you is only half the battle, you must now get them to stay...

What are Facebook “Insights” and Why Should You Care?

by Penny | Feb 2, 2011 | Social Media for Authors

If you have a Facebook Page – not a personal page but a public business page for you and your books – (which we highly recommend) then you must use all the tools it provides to your marketing advantage. How does this work? Once 30 people have...

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Recent Posts

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  • How Artificial Intelligence is Changing Publishing
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