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Why Knowing Your Reader May Help You Sell More Books!

Why Knowing Your Reader May Help You Sell More Books!

by Penny Sansevieri | Sep 11, 2018 | Bestseller Essentials

One of the biggest book marketing blunders is this: not knowing who your reader is. We’ve talked about this before, with our reader profile (download my free reader profile brainstorm worksheet here), but this goes actually deeper than that. Because you may “think”...

Best of the Web Book Marketing Tips for the Week of August 18, 2014

by Penny | Aug 22, 2014 | Book Marketing Basics, Social Media for Authors

Get some tips and advice from these book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include questions to ask your editor, one minute book marketing, when to create video content, and more. Happy marketing! ************** * 10...

Best of the Web Book Marketing Tips for the Week of April 21, 2014

by Penny | Apr 25, 2014 | Book Marketing Basics, Social Media for Authors

We’ve rounded up some top book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include pitching agents or editors, maintaining your eBook sales, reaching out to readers, and more. Happy marketing! ************** * Can Writing...

The Secret to the Single Best Marketing Tool

by Penny Sansevieri | Dec 14, 2012 | Book Marketing Basics

              People ask me all the time, “How can I make sure my book is a success?” Though I wish there was a magic bullet to turn any book into a bestseller, there really isn’t. Success is never a sure thing, but...

Smart Self Publishing Series, Part 4: Why Book Design & Editing Matter

by Penny | Mar 9, 2011 | Book Marketing Basics, Social Media for Authors

We had a great show with host Penny Sansevieri highlighting tips and tricks and savvy publishing advice for book design, front and back covers and editing! About our special guest: Sue Collier is President of Self-Publishing Resources and co-author of “The...
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Recent Posts

  • 9 Proven Strategies to Increase Book Sales on Amazon
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  • The Ultimate Guide to Building Your Author Brand Online
  • How Artificial Intelligence is Changing Publishing
  • Instagram for Authors: How to Engage More Readers & Avoid Burnout

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