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Why Self-Publishing Your Book is Lucrative if You’re Planning a Series

Why Self-Publishing Your Book is Lucrative if You’re Planning a Series

by Penny Sansevieri | May 17, 2022 | Being in Business as an Author

Self-publishing a book can sound complicated, and I won’t lie to you, it is more work upfront for authors. However, it can also be lucrative for many reasons, and for many kinds of authors! I’d like to focus on one group in particular this time around: the series...
The Secret Weapon You Need To Spend More Time Writing: Book Marketing Podcast Episode

The Secret Weapon You Need To Spend More Time Writing: Book Marketing Podcast Episode

by Penny Sansevieri | Mar 17, 2022 | Podcast for Authors

In this book marketing podcast episode, An Easy Way to Spend More Time Writing, we talk about the secret to spending more time focused on your publishing schedule without your marketing and brand suffering — which is hiring a virtual assistant (VA)!...
Unique Author Branding and Content Ideas Using January Observances

Unique Author Branding and Content Ideas Using January Observances

by Penny Sansevieri | Dec 28, 2021 | Author Branding, Monthly Observances & Content Ideas

It’s time to run through our January observances and unique author branding enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make yourself stand out by...
How to Sell More Books in 2022: New Year’s Planning Goals

How to Sell More Books in 2022: New Year’s Planning Goals

by Penny Sansevieri | Dec 21, 2021 | Bestseller Essentials

It’s that time of year when I hope many of you are looking ahead and figuring out how to sell more books in 2022. And the number one tip I want to give you for reaching those sales goals: planning! Not the top-secret answer you were hoping for? Hear me out. Planning...
Why Some Goals Never Work and the Problem with Brainstorming: Book Marketing Podcast Recap

Why Some Goals Never Work and the Problem with Brainstorming: Book Marketing Podcast Recap

by Penny Sansevieri | Nov 18, 2021 | Podcast for Authors

Why Some Goals Never Work and the Problem with Brainstorming, is a recap of a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of...
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