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Eight Strategies to Use Breaking News to Buzz Your Book: Tip #24 of 52 Ways to Market Your Book

by Penny Sansevieri | Sep 30, 2014 | Book Marketing Basics

Welcome to Tip #24 of our 52 Ways to Market Your Book! I hope you’re enjoying these tips and they are helping you sell more books! It seems that these days, more than ever, the news is never-ending. There is always some hot story the media is running with. The...

Thirty Ways to Make Yourself Irresistible to the Media

by Penny Sansevieri | Jul 11, 2011 | Book Marketing Basics, Social Media for Authors

There is a reason so many pitches get rejected by the media. On average, the media rejects 95% of pitches they get. How can you become part of the 5% that get picked up for a story? First, you need to know the reasons why pitches get rejected. Keep in mind these...

‘Best of the AME Blog’ Marketing Tips of 2010, Continued

by Penny | Dec 27, 2010 | Social Media for Authors

As we count down 2010, we’re highlighting some of our best and most timely tips from the past year, covering Twitter, finding a publisher, breaking news, marketing and so much more! How to Maximize the Value of Twitter as a Marketer For many of us, Twitter is a...

Seven Ways to Jump on Breaking News and Get You (and Your Book) into the Conversation

by Penny | Apr 16, 2010 | Book Marketing Basics

Is it just me or does it seem like there’s more breaking news than ever? What happens if there’s breaking news that you can comment on? Do you just sit by and hope someone will call you? No way! You take action. So how do you do that? Well, first off,...

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