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Keys to Using Bookbub Ads to Amp up Your Book Promotion

Keys to Using Bookbub Ads to Amp up Your Book Promotion

by Penny Sansevieri | Feb 6, 2019 | Marketing Your eBook

First, let me remind you that anyone can use Bookbub ads as part of their overall book promotion efforts — it’s not like their feature promotion option that you need to first qualify for, then apply for. Bookbub ads are a great strategy to keep in your rotation...
The Best Price for Your Discount eBook Promotions

The Best Price for Your Discount eBook Promotions

by Penny Sansevieri | Sep 19, 2018 | Book Marketing Basics, Marketing Your eBook

Discount eBook promotions are like cilantro, or tequila, or oysters! What I mean is, when I talk to authors about this strategy it seems they either love them or hate them. When you find your stride with discount eBook promotions, and by that I mean you’ve pretty much...
Increasing Book Discovery with Smart Advertising

Increasing Book Discovery with Smart Advertising

by Penny Sansevieri | Jul 5, 2018 | Book Marketing Basics, Marketing Your eBook

Book discovery is about reaching new, potential readers with a smart message. What it’s not about is simply throwing basic information out there about your book and hoping someone is paying attention. Luck really doesn’t play as big a role in book discovery as you’d...
Simple Quickstart Guide to Bookbub Ads for Authors

Simple Quickstart Guide to Bookbub Ads for Authors

by Penny Sansevieri | May 9, 2018 | Book Marketing Basics, Marketing Your eBook

Running Bookbub ads for authors is a solid strategy. And as a bonus, it’s surprisingly accessible and easy to get started. Those are two factors I really value in author marketing. I know a lot of fiction authors that are having challenges with Amazon ads. And...
How Indie Authors Can Sell More Books with a Bookbub Deal

How Indie Authors Can Sell More Books with a Bookbub Deal

by Penny Sansevieri | Nov 15, 2017 | Book Marketing Basics, Marketing Your eBook

Indie authors get to test out a number of book marketing options, and one of these should be a Bookbub feature. You’ll find new readers by offering your book at a discount and convincing people who aren’t familiar with your work, to buy. Are you utilizing @bookbub in...

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