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6 Strategic Benefits to Self-Publishing an eBook

6 Strategic Benefits to Self-Publishing an eBook

by Penny Sansevieri | May 31, 2022 | Podcast for Authors

We get a lot of authors that come to us looking for help with a new release, that don’t realize how strategic self-publishing an eBook can be. And this happens for two primary reasons: The author is using a publishing service and just assumes they need to use them for...
The Real Pros and Cons of Self-Publishing a Book: Book Marketing Podcast Episode

The Real Pros and Cons of Self-Publishing a Book: Book Marketing Podcast Episode

by Penny Sansevieri | May 19, 2022 | Podcast for Authors

We wanted to do this episode of our book marketing podcast because, as a marketing company, we’re on the front lines in terms of wanting to help authors take advantage of every promotional and branding opportunity that makes sense for their books. We don’t have a...
Why Some Goals Never Work and the Problem with Brainstorming: Book Marketing Podcast Recap

Why Some Goals Never Work and the Problem with Brainstorming: Book Marketing Podcast Recap

by Penny Sansevieri | Nov 18, 2021 | Podcast for Authors

Why Some Goals Never Work and the Problem with Brainstorming, is a recap of a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of...
The Best Book Marketing Minisode Round-Up: Book Marketing Podcast Recap

The Best Book Marketing Minisode Round-Up: Book Marketing Podcast Recap

by Penny Sansevieri | Sep 2, 2021 | Book Marketing Basics, Podcast for Authors

The Best Book Marketing Minisode Round-Up is a recap of several minisodes on our Book Marketing Tips and Author Success podcast. Did you know you can listen to the best book marketing tips in under 10 minutes? It’s true–while our full length episodes are great...
How to Market a Kindle Book: Publish Smart

How to Market a Kindle Book: Publish Smart

by Penny Sansevieri | Nov 17, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics

This one is for all of you wondering how to market a Kindle book. Let’s begin at the beginning: in order to market smart, you first have to publish smart! Publishing options can be confusing, especially given all of the choices Amazon offers these days. Before you hit...
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