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Many of the Best Book Marketing Campaigns Rely on Publishing Schedules

Many of the Best Book Marketing Campaigns Rely on Publishing Schedules

by Penny Sansevieri | Dec 22, 2020 | Bestseller Essentials, Book Marketing Basics

There’s no all-purpose recipe to cook up the best book marketing campaigns, but there is an old saying in book promotion that points to an important ingredient: The best way to sell your first book is with your second, and the best way to sell your first and second...
Festive Book Marketing for Self-Published Authors: Grabbing Your Share of Holiday Book Sales

Festive Book Marketing for Self-Published Authors: Grabbing Your Share of Holiday Book Sales

by Penny Sansevieri | Nov 24, 2020 | Book Marketing Basics, Marketing Your eBook

The holidays present so many opportunities for love, appreciation… and book marketing for self-published authors! Now more than ever, consumers plan to shop early and online for holiday gifts – in fact, a recent report showed that 40% of consumers plan to start...
5 Best Book Promotion Strategies for Romance Authors

5 Best Book Promotion Strategies for Romance Authors

by Penny Sansevieri | Jul 24, 2019 | Bestseller Essentials, Book Marketing Basics

I’m so excited to be teaching a class around book promotion at Romance Writers of America this week in New York, which has inspired me to write this post for the many, many awesome romance authors out there! Romance writing is such a unique market. We know it’s busy...

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Recent Posts

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  • How Artificial Intelligence is Changing Publishing
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