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How to Promote Your Book Before It’s Published: 10 Surefire Strategies

How to Promote Your Book Before It’s Published: 10 Surefire Strategies

by Penny Sansevieri | Feb 2, 2021 | Book Marketing Basics

If your next release is almost ready, you have officially entered the zone where you should begin to consider how to promote your book before it’s published. “Go big or go home” rings particularly true for indie authors, so here are 10 easy ways to make your next...
How to Promote a Book on Social Media without Burning Out (or wasting a ton of time)

How to Promote a Book on Social Media without Burning Out (or wasting a ton of time)

by Penny Sansevieri | Jan 19, 2021 | Book Marketing Basics

We often hear how important it is to be on social media, and when considering how to promote a book, certainly a solid social media game is one of many strategies that help authors gain more visibility. But the truth is, social media is also a huge time-suck. We’ve...

Timing Your Book Launch: Book Marketing Podcast Recap

by Penny Sansevieri | Jun 24, 2020 | Book Marketing Basics, Podcast for Authors

There is a lot of confusion about timing your book launch and the promotion that accompanies it. A lot of authors think they need to start months in advance, and that may be true, up to a point. On my book marketing podcast we will also be discussing whether or not...

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Recent Posts

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  • How Artificial Intelligence is Changing Publishing
  • Instagram for Authors: How to Engage More Readers & Avoid Burnout
  • Book Covers: Our Biggest Pet Peeves

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