Walk a Mile in a Book Reviewer’s Shoes
Guest post by Dana Lynn Smith: Book reviews are a powerful way to introduce your book to potential customers and persuade them to buy, but your book is just one of many competing for the attention of book reviewers. As you plan your book review strategy, it’s...Publishing Insiders Wrap-Up: Re-Purposing Your Content
We had a great show featuring Sherrie Wilkolaski, AME’s Director of Marketing, and our special guest Shelley Hitz, discussing the many ways to re-purpose content and communicate with your followers across social media and online platforms. About our guest:...Best of the Web Book Marketing Tips for the Week of June 20, 2011
Let’s look at some of the top book marketing Tweets during the past week, from bloggers, marketers, authors and others. The topics include making your local pitching more effective, creating content that will help you sell your book, developing a hook for your...Creating Powerful Content That Will Help You Sell Books
These days it’s a must that every marketer create fresh, enticing content. While not everyone uses the term “content,” it still comes down to creating words, tweets, blog posts, etc., and whatever content you create, it means extra work for you. How...
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