How to Know if You Should Be On TikTok: Book Marketing Podcast Episode
We thought it was time that we did a book marketing podcast episode on TikTok because while we realize it’s not a new-new platform per se, as social media sites go it’s relatively young, and it’s gotten such great buzz. Especially with the #BookTok hashtag building so...
Infographic: Build Your Author Brand From Scratch With These 5 Questions
I get it; creating an author brand feels hard. Your brand is your promise to your readers. It’s how you show up in the world, and your platform needs to reflect this. Your brand encompasses your website, author newsletter, social media, and speaking, just to name a...
Tuning Into Your Perfect Reader Market: Book Marketing Podcast Episode
In this book marketing podcast episode, Zeroing in on Your Real Reader Market, we unpack the pitfalls of not understanding who your real markets are, and why and how to stay laser focused on who your audience is! We love creativity, but sometimes there’s such a...
Unique Author Branding and Content Ideas Using April Observances
It’s time to run through our April observances and unique author brand enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make yourself stand out by...
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