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Bestseller Lists: The Hard Truth You MUST Know

Bestseller Lists: The Hard Truth You MUST Know

by Penny Sansevieri | Apr 13, 2017 | Book Marketing Basics

Do you want to be a bestseller? If you ask any indie author, they’ll eagerly nod yes. But are bestseller lists still relevant? The panache of having a bestselling book is fantastic and certainly, the mainstream publishing industry still gives a nod to a bestseller,...

Best of the Web Book Marketing Tips for the Week of July 4, 2011

by Penny | Jul 8, 2011 | Book Marketing Basics, Social Media for Authors

Take a look at this week’s roundup of book marketing Tweets during the past week, from bloggers, marketers, authors and others. The topics include tips for book signing success; how to use social media to launch your book; why Kindle for the Web is a useful...

What It Takes To Crack The Bestseller Lists (And Why You Might Not Want To)

by Penny | Jul 5, 2011 | Book Marketing Basics

In the past 22 months, we’ve had 11 books on the bestseller list. When I say “bestseller” I mean major lists: New York Times, Wall Street Journal, etc. Still, even after numerous books and a variety of lists, the “list” itself still...

Publishing Insiders Wrap-Up: The Dos and Don’ts of Book Distribution, Part 2

by Penny | Apr 21, 2011 | Book Marketing Basics

We had a great show about additional distribution options – with an emphasis on getting into bookstores – with special guest Amy Collins. About our guest: Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the...

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