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Infographic: September Observances Include Be Kind to Editors Month

Infographic: September Observances Include Be Kind to Editors Month

by Penny Sansevieri | Aug 22, 2022 | Monthly Observances & Content Ideas

I thought I would give you a head start on some September Observances that feature reader and book-centric themes to support your author branding and content ideas! You can use these holidays as inspiration for your newsletter, blog, or social media posts. As always,...
Quiz: How Display Ads Fit Into Your Book Marketing and Publicity

Quiz: How Display Ads Fit Into Your Book Marketing and Publicity

by Penny Sansevieri | Aug 18, 2022 | Book Marketing Basics

I hear it all the time. You think you have to run display ads for your book marketing and publicity plan to succeed. I’m here to tell you that is simply not true! Ads often go wrong and are run mostly for the wrong reasons. And sadly, there are book marketing and...
How to Get Book Reviews on Amazon with Special Promotions

How to Get Book Reviews on Amazon with Special Promotions

by Penny Sansevieri | Aug 16, 2022 | Getting More Book Reviews

I talk to a lot of authors who want to know how to get book reviews on Amazon, and for what it’s worth I get this question from authors with 50+ reviews, and authors with zero reviews – and for good reason – there’s a lot more to reviews than simply making your book...
Author Podcast on Hiring a Book Marketing Company With Less Risk

Author Podcast on Hiring a Book Marketing Company With Less Risk

by Penny Sansevieri | Aug 4, 2022 | Podcast for Authors

Hiring a book marketing company is a terrific idea and can be money well spent – that’s why we dedicated this episode of our author podcast to helping you sort through your options. But first you have to know what you want, and how to get it. We take a...
NY Book Editors Blog – Free Marketing Tools for Book Promotion on Amazon

NY Book Editors Blog – Free Marketing Tools for Book Promotion on Amazon

by Penny Sansevieri | Aug 2, 2022 | Amazon Updates & Marketing Tips

Every author considering self-publishing their book needs to know how to use free marketing tools for book promotion on Amazon. Yes, free! Amazon isn’t just this monstrous platform for simply buying and selling goods. It packs a solid punch when it comes to marketing...
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