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Book to Bestseller Pre-Order Giveaway and Prizes

Book to Bestseller Pre-Order Giveaway and Prizes

by Penny Sansevieri | Oct 6, 2021 | Book Marketing Basics

It’s finally here – Book to Bestseller: The Savvy Author’s Guide to Book Promotion, Smart Branding, and Longterm Success is up on Amazon for pre-order and that means it’s time to announce all the fantastic promotions we’ve been planning...
The Social Media Mistake That Can Damage Your Author Platform

The Social Media Mistake That Can Damage Your Author Platform

by Penny Sansevieri | May 4, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors

Your author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to online book marketing...
8 Tips to Improving Your Author Platform With Social Media (Infographic)

8 Tips to Improving Your Author Platform With Social Media (Infographic)

by Penny Sansevieri | Apr 29, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors

Building up your author platform can take time. But if you are intentional about how you factor it into your book marketing plan, it can be quite effective. Social media is huge right now and, when done properly, it can be a great asset for promoting your books. Keep...
How to Improve Your Author Platform With a Successful Newsletter (Book Marketing Podcast)

How to Improve Your Author Platform With a Successful Newsletter (Book Marketing Podcast)

by Penny Sansevieri | Mar 11, 2021 | Author Branding, Book Marketing Basics, Marketing Your eBook

How to Improve Your Author Platform With a Successful Newsletter is a recap of “How to Create and Maintain a Successful Newsletter,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important...
Book Marketing Plan: Your Book Promotion Mindset

Book Marketing Plan: Your Book Promotion Mindset

by Penny Sansevieri | Mar 9, 2021 | Author Branding, Book Marketing Basics, Marketing Your eBook

Something we rarely talk about when it comes to your book marketing plan, is our mindset. And I’m not talking about the power of positive thinking (though there’s that) or setting long and short-term goals (though that’s great, too). But rather I’m speaking about how...
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