The Social Media Mistake That Can Damage Your Author Platform
Your author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to online book marketing...
8 Tips to Improving Your Author Platform With Social Media (Infographic)
Building up your author platform can take time. But if you are intentional about how you factor it into your book marketing plan, it can be quite effective. Social media is huge right now and, when done properly, it can be a great asset for promoting your books. Keep...Marketing a Book for Rewarding Reader Engagement
Marketing a book is hard work, but the efforts seem fruitless when you don’t get positive feedback in the form of reader engagement. Engagement should always be the goal, no matter what strategies you’re using to market your book. And don’t start them until...
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