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Use This Amazon Tool to Boost Your Book Sales

Use This Amazon Tool to Boost Your Book Sales

by Penny Sansevieri | Jul 6, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

How do I sell more books? If you’ve followed me for a while, you know this is the number one question I get from authors. Although you may write simply because you love it, everyone wants to turn a profit. And, since sales drive income, you’ll want to take...
Want to Master Amazon? I can help!

Want to Master Amazon? I can help!

by Penny Sansevieri | Jun 29, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

I shouldn’t have to tell you how important Amazon is to your book’s performance. As of 2014, according to The Atlantic, this giant retailer made up 41% of new book sales and 65% of ebook sales, and that number really has nowhere to go but up. So, a strong Amazon...
Sell More Books with a Kickass Amazon Book Page

Sell More Books with a Kickass Amazon Book Page

by Penny Sansevieri | Jun 22, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

People often ask me what Amazon Optimization entails. And I tell them that when I do it for an author, I look at things like their keywords and their categories. But also, I look at the real estate that Amazon has given each book. Because in 90% of the optimizations I...
Hacking Amazon’s Ad System

Hacking Amazon’s Ad System

by Penny Sansevieri | Jun 8, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

Many of you have probably seen (and maybe even tried) Amazon’s ad system, via their Amazon Marketing Services (AMS). And I’ve even heard from a few authors that have tried it, albeit it not successfully. Ads, whether Google, Facebook, Twitter, or AMS, follow a general...
Amazon Keywords That Pull In More Buyers

Amazon Keywords That Pull In More Buyers

by Penny Sansevieri | May 11, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

If you’re an indie author, you’re also in the business of book marketing. Did you know that? That’s the first thing you need to know about the publishing industry. Writing great books is only the first step – and with 4,500+ books published each day, getting readers...
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Recent Posts

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  • Hosting Local Author Events in Non-Traditional Venues
  • Getting Your Books Specialty and Holiday Table Placement
  • 7 Best Book Marketing Strategies to Secure Reviews on Amazon

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