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Marketing Self-Published Books on Amazon with Amazon Ads: Book Marketing Podcast Recap

Marketing Self-Published Books on Amazon with Amazon Ads: Book Marketing Podcast Recap

by Penny Sansevieri | Dec 31, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Podcast for Authors

Marketing Self-Published Books on Amazon with Amazon Ads is a recap of “Amazon Insider: Why You’re Wasting Money on Amazon Ads,” a recent episode on our Book Marketing Tips & Author Success podcast. We go deep in our discussion about this timely topic for authors...
How to Get Your Book Noticed on Amazon: Your Relevancy Score: Book Marketing Podcast Recap

How to Get Your Book Noticed on Amazon: Your Relevancy Score: Book Marketing Podcast Recap

by Penny Sansevieri | Dec 17, 2020 | Amazon Updates & Marketing Tips, Podcast for Authors

How to Get Your Book Noticed on Amazon is a recap of “Unpacking Amazon’s Secret Relevancy Score: Why It Matters to Your Book Sales,” a recent episode on our Book Marketing Tips & Author Success podcast. We go deep in our discussion about this timely topic for...
The Next Big Trends in Book Marketing – Biggest Takeaways From NYC Digital Book World 2016

The Next Big Trends in Book Marketing – Biggest Takeaways From NYC Digital Book World 2016

by Penny Sansevieri | Mar 25, 2016 | Book Marketing Basics

Digital Book World is a big publishing event in New York, but moreover it’s a great snapshot into the industry – as well as a glimpse into where we are going. Below are some of the biggest pieces that I came away with, but also some pretty surprising...

Sell More Books Overseas: Getting Reviews on International Amazon Sites

by Penny Sansevieri | Apr 27, 2015 | Amazon Updates & Marketing Tips, Getting More Book Reviews

Getting international sales is always an important part of an author’s campaign but selling overseas can be tricky. The good news is: Amazon is everywhere. The bad news is that most of these author/book pages overseas are blank slates and populating them means either...
How to Boost Your Book with Amazon’s Pre-Order

How to Boost Your Book with Amazon’s Pre-Order

by Penny Sansevieri | Nov 13, 2014 | Amazon Updates & Marketing Tips, Book Marketing Basics

I was excited to see that Amazon now allows pre-orders for KDP authors (Kindle Direct Publishing), which essentially levels the playing field even more between traditionally published authors and those who have self-published through KDP. In a minute, I’ll take you...
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