People often ask me what Amazon Optimization entails. And I tell them that when I do it for an author, I look at things like their keywords and their categories. But also, I look at the real estate that Amazon has given each book. Because in 90% of the optimizations I...
As authors, we often don’t spend enough time crafting our bios. Most of us write up a quick “about me” and never give it a second thought. There’s a problem with this tactic: it’s the wrong way to drive sales on Amazon and other sites. If fact, as I look over author...
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