Reading Time: 4 minutes Welcome to our list of January observances and content ideas for your monthly author marketing plan! Can you believe 2019 is almost here? Let’s plan to kick it off with a bang, and a renewed dedication to planning ahead for your book promotion efforts. And if you haven’t downloaded our Monthly Book Marketing Planner yet…
Marketing a Book on Social Media in 2019
Reading Time: 5 minutes Marketing a book successfully on social media doesn’t refer to the volume of time you spend, in fact, there’s very little correlation. You can spend a lot of time on social without doing anything particularly worthwhile. No, that wasn’t meant to be a joke but I’ll understand if you’re a social media skeptic who’s laughing…
31 Ways to Build A Powerful Twitter Network for Better Book Promotion
Reading Time: 5 minutes Of all of the social media channels I personally use, Twitter is hands down my favorite for book promotion. It’s also the most pervasive. We literally see Twitter everywhere. Personally, I like it because it’s versatile, and a great networking & connection tool. Often better than Facebook or Instagram. Twitter also isn’t specifically good for…
6 Ways Video Blogging Can Save Your Author Promotion
Reading Time: 5 minutes Video blogging isn’t a new concept for a lot of industries, but I don’t see it enough in author promotion. Personally, I can understand if the hesitation is about being “video ready” – I don’t love the prep work for video blogging, you have to figure out the lighting, make sure your hair doesn’t look…
5 Simple Tips for Creating Video Content for Social Media
Reading Time: 4 minutes Prep your time and space. Creating video content is actually the fun part, trust me. The real work comes with the preparation. Decide where you’re going to do your video, make sure the lighting is good, make sure the space is clean and relatively clutter free. If you’re shooting at your desk, there are bound…
50 Ways Indie Authors Can Boost Their Facebook Engagement NOW
Reading Time: 12 minutes It’s always tricky to find great content to post to Facebook, and with their new algorithm change, it’s now even harder. But it doesn’t have to be. Facebook’s changes are all based on follower engagement and not being too salesy. One of the things I love the most is using my personal Facebook Profile and…
5 Ways to Sell More Books with YouTube Marketing
Reading Time: 3 minutes Video is everywhere and it’s the next wave in book marketing so if you want to sell more books you’ll have to get over your fear of video (it’s real, I have it, I’m with you) and get on board with a YouTube marketing plan. Because what sets video apart, is the inherent uniqueness of…
How To Sell More Books When Facebook Fails You
Reading Time: 7 minutes Late last year, Facebook rolled out a big algorithm change, which scared a lot of authors. It sank a lot of pages in terms of visibility, changed how authors sell more books and book marketing goals in general. The thing is, while social media sites like Facebook are great, to use them exclusively in your…
Smarter Social Media Book Marketing for 2018
Reading Time: 4 minutes Smart social media book marketing doesn’t refer to the volume of time you spend, in fact, there’s very little correlation. You can spend a lot of time on social without doing anything particularly worthwhile. No, that wasn’t meant to be a joke but I’ll understand if you’re a social media skeptic who’s laughing. The point…
5 Ways to Use Instagram in your Book Marketing as an Indie Author
Reading Time: 3 minutes As an indie author your book marketing approach should include some social media, and for some genres, it should include a lot of social media! Pew Research Center’s report released at the end of 2016 shows us that: 28% of all U.S. adults use Instagram An estimated 59% of online adults ages 18 – 29…
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