Updating Your Book Marketing Plan for Holiday Sales
Reading Time: 6 minutesObviously your book marketing plan plays a huge role in your long term success, but a lot of authors forget to make seasonal updates to support sales goals for specific holidays. Yes, all retailers are vying for coveted “holiday shopper”...
Unique Author Branding and Content Ideas Using August Observances
Reading Time: 5 minutesIt’s time to run through our August observances and unique author brand enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
5 Online Book Marketing Strategies that Don’t Work
Reading Time: 5 minutesI talk a lot about online book marketing strategies that work – but what doesn’t work? What is a time waster? Well, as it turns out – a lot of online book marketing really is a time suck and doesn’t move the needle on book sales. Let’s look at a...
6 Tips for Your Social Media Book Marketing Plan (Infographic)
Reading Time: 2 minutesSocial media can be a quick fix for any book marketing plan no matter the size of your online presence — if you know how to use it. It’s free and it can reach readers far and wide, but it can be a dangerous time suck. If you’re...
Get a Polished Author Brand in 10 Minutes or Less
Reading Time: 3 minutesEstablishing an author brand is a full-time job. It can take years to find the right niche, the right color scheme, the right voice for how to market your book — or it can take five minutes. Our Book Marketing Tips and Author Success...
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