Update Your Author Platform with These 3 Easy Tips
Reading Time: 2 minutesI talk a lot about your author platform and how important it is. Your author platform is how your author persona shows up in the world and -unsurprisingly- it can impact your sales! So, if you have spent some time on your author platform, but...
Updating Your Book Marketing Plan for Holiday Sales
Reading Time: 6 minutesObviously your book marketing plan plays a huge role in your long term success, but a lot of authors forget to make seasonal updates to support sales goals for specific holidays. Yes, all retailers are vying for coveted “holiday shopper”...
5 Online Book Marketing Strategies that Don’t Work
Reading Time: 5 minutesI talk a lot about online book marketing strategies that work – but what doesn’t work? What is a time waster? Well, as it turns out – a lot of online book marketing really is a time suck and doesn’t move the needle on book sales. Let’s look at a...
6 Tips for Your Social Media Book Marketing Plan (Infographic)
Reading Time: 2 minutesSocial media can be a quick fix for any book marketing plan no matter the size of your online presence — if you know how to use it. It’s free and it can reach readers far and wide, but it can be a dangerous time suck. If you’re...
Get a Polished Author Brand in 10 Minutes or Less
Reading Time: 3 minutesEstablishing an author brand is a full-time job. It can take years to find the right niche, the right color scheme, the right voice for how to market your book — or it can take five minutes. Our Book Marketing Tips and Author Success...
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