Reading Time: 6 minutesAs authors we know we should promote an eBook with a variety of strategies, one being limited time discounts. But many of us have also done an eBook promotion and didn’t get a great number of downloads. So, do you try again or throw in the...
Reading Time: 4 minutesKnowing how to launch a book the right way is something every author is looking to figure out, even those of us who have a solid backlist of titles because the market changes, industries change, news and popular culture play an important role,...
Reading Time: 11 minutesOf all of the things you brainstorm when figuring out how to market your book, one of the biggest challenges authors face is coming up in search engines for your preferred keyword string. Meaning, if someone hops over to Google and types in:...
Reading Time: 5 minutesBeing a successful author is so much more than writing a good book, so I’ve pulled together a short list of book marketing strategies that really determine if you’re set up for success, or if you have a few tweaks to make in your approach. In...
Reading Time: 9 minutesCreating BookBub ads is a solid strategy because they’re surprisingly accessible, it’s easy to get started, and you can make a big impact with a relatively low budget. Those are three factors I really value in determining which book marketing...
Reading Time: 43 minutesComing up with, and executing, book promotion ideas on a consistent schedule to ensure you’re always reaching new potential buyers can be exhausting. There’s a reason I put together such a great team! But if your goal is to sell more books,...