Reading Time: 2 minutes Launching a book is a lot of work, and it can be insanely stressful! That’s why I loved this particular meme and thought most of you would get a good laugh out of it. But in all seriousness, I know book sales keep some of us up at night and cause us to take other…
Your Book Marketing Plan: When to Release for Optimal Success! (Infographic)
Reading Time: 2 minutes Regardless of how many books you’ve published, you know that your book marketing plan matters, and knowing when to release a book is often tricky. You want the best for your book, and release dates matter. It’s also always fun to do a calendar tie-in, like Mother’s Day or June for school graduations. Your Book…
Self-Publishing a Book: Marketing a Children’s Book (Book Marketing Podcast)
Reading Time: 3 minutes Self-Publishing a Book: Marketing a Children’s Book, is a recap of “Sales Tips for Children’s Book Authors,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of marketing self-published books on Amazon,…
How to Sell Your Books: A Makeover Can Help (Infographic)
Reading Time: 2 minutes It’s never too late to figure out how to sell your books but what do you do about your backlist? Having a book fall flat, for whatever reason, doesn’t mean that it can’t be saved. Sometimes a makeover, inside or out, is a great next step to your book marketing plan. Just like in life,…
How to Sell Books: 11 Book Marketing Myths You Should Not Believe!
Reading Time: 7 minutes When it comes to how to sell books, there’s a lot of information out there. Especially information on book marketing for self-published authors. Some of it is great – but some of it isn’t. I thought it might be time to address some of the things I hear a lot, and give you the real…
Book Marketing Plan: Why Audio is the Next Big Thing in Book Promotion
Reading Time: 4 minutes Whatever your book marketing plan was for the past year, I can guarantee you that 2020 tossed a lot of unexpected elements your way. But one of the odd benefits of the pandemic was the ability to attend events all over the world – from the comfort of your living room or office. Zoom, of…
How to Market a Book While Keeping up With Amazon’s Recent Changes (Book Marketing Podcast)
Reading Time: 3 minutes How to Market a Book While Keeping up With Amazon’s Recent Changes is a recap of “Changes to Amazon That Affect Your Search and Keyword Choices,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the…
How to Sell Books: Eight Critical Mistakes Authors Make
Reading Time: 6 minutes When it comes to how to sell books, there are a lot of things authors do right. But there are also a lot that authors do wrong. Some of this isn’t always obvious (like point #1 below on author branding), but some of it is (like getting your book edited, please). And sometimes authors make…
How to Improve Your Author Platform With a Successful Newsletter (Book Marketing Podcast)
Reading Time: 4 minutes How to Improve Your Author Platform With a Successful Newsletter is a recap of “How to Create and Maintain a Successful Newsletter,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of…
Book Marketing Plan: Your Book Promotion Mindset
Reading Time: 8 minutes Something we rarely talk about when it comes to your book marketing plan, is our mindset. And I’m not talking about the power of positive thinking (though there’s that) or setting long and short-term goals (though that’s great, too). But rather I’m speaking about how you approach your book marketing – mentally. And by mentally,…
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