Reading Time: 12 minutes When it comes to book marketing strategies, things change quickly. A lot of it is because there are so many books being published each day — 4500 to be exact. So, ways to promote your book shift and change. We all want to know which are the best book marketing strategies to sell more books…
December Observances to Inspire Your Author Marketing
Reading Time: 4 minutes Welcome to our list of December observances and content ideas for your monthly author marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that at the bottom of this…
10 Unique Book Promotion Ideas for Using Video
Reading Time: 4 minutes Book promotion ideas can sometimes be hard to come up with, especially when you feel like nothing’s really working as planned. When I chat with authors who are running into road blocks I encourage them to try something different. Many times, we end up in a rut because we opt for the same strategies over…
How to Market a Book on Amazon: 7 Easy Steps
Reading Time: 5 minutes When we look at how to market a book, we know this for sure: Amazon is a great place to list your book – but it requires some work. A focused effort to stand out on the site itself, amidst all the other noise, but also keeping readers on your Amazon book page, which has…
The Top 12 Questions I’m Asked About How to Market a Book
Reading Time: 9 minutes As a book marketing expert with a busy speaking and webinar schedule, I get a lot of questions about how to market a book, but the top questions I get may surprise you – or at least a couple of them likely will. Speaking to thousands of authors in any given year, covering every genre…
How to Market Your Book Using Competing Book Titles
Reading Time: 6 minutes As an author you’ve probably been told to look at competing book titles through multiple stages of your journey from writing, to publishing, to figuring out how to market your book to the right readers. Competing book titles can be lucrative references for cover design, book length, choosing your categories and keywords, how to price your book, or determining the…
How to Promote an eBook with a Limited Time Discount
Reading Time: 6 minutes As authors we know we should promote an eBook with a variety of strategies, one being limited time discounts. But many of us have also done an eBook promotion and didn’t get a great number of downloads. So, do you try again or throw in the towel? If you’ve been following me for even a…
How to Launch a Book with More Pre-Orders
Reading Time: 4 minutes Knowing how to launch a book the right way is something every author is looking to figure out, even those of us who have a solid backlist of titles because the market changes, industries change, news and popular culture play an important role, and what works in marketing and promotion definitely changes. So I want…
Easy SEO for Authors: How to Market Your Book Online
Reading Time: 11 minutes Of all of the things you brainstorm when figuring out how to market your book, one of the biggest challenges authors face is coming up in search engines for your preferred keyword string. Meaning, if someone hops over to Google and types in: “military romance book” or “how to start a small business” you want…
5 Book Marketing Strategies That Make or Break Your Success
Reading Time: 5 minutes Being a successful author is so much more than writing a good book, so I’ve pulled together a short list of book marketing strategies that really determine if you’re set up for success, or if you have a few tweaks to make in your approach. In fact, my team and I use these book marketing…
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