Reading Time: 5 minutes Raise your hand if you often feel like you’re wasting your time with your book marketing? If you’re like most authors, I bet your hand is raised above your head and maybe even waving. Marketing a self-published book (or even one from a trade or boutique publisher) isn’t always easy. In fact, it’s often downright…
How to Get Creative with BookBub to Sell More Self Published Books (Book Marketing Podcast)
Reading Time: 3 minutes Readers love Bookbub (what’s not to love about free eBooks?), but authors are sometimes stumped about how to use the platform to sell more self-published books. In this episode, we discuss Bookbub’s business model and why it appeals to readers, then break down the difference between ads and deals before offering some tips on how…
How to Promote a Book with Creative Collaboration
Reading Time: 5 minutes Are you wondering how to promote a book in a new and exciting way? One thing I know for sure, collaborative marketing is the way of the future. When it comes to selling books, 95% are sold through word-of-mouth. Readers trust people they follow or subscribe to, so a mention or shoutout could go a…
The Best Book Marketing Tips for Getting Discovered and Making the Sale
Reading Time: 5 minutes Maybe you started off the year with the best book marketing intentions, and maybe some of your book marketing efforts did well, while others fell a bit flat. But regardless of where you are in the book marketing process, now is a good time to check in with your efforts and explore how well your…
How to Promote My Book Before It’s Published
Reading Time: 5 minutes I need to know how to promote my book before it’s published! It’s a problem a lot of authors feel they’re faced with when they come to me for coaching. And my answer is this: Working on your author brand and message should start as soon as possible, and I’ll explain why. Early marketing is…
How to Promote a Self Published Book with Amazon Pre-Order
Reading Time: 5 minutes One underutilized way to promote a self published book is by utilizing Amazon’s pre-order. Amazon allows pre-orders for KDP authors (Kindle Direct Publishing), which essentially levels the playing field even more between traditionally published authors and those who have self-published through KDP. I’ll walk you through the ways to get your book into pre-order, but…
How to Market a Book With a BOGO
Reading Time: 4 minutes Consumers love a deal, which is why eBook promotions, book bundles, and the like really help to push a book to new readers and need to make it into your plan when deciding how to market a book. Which is why I love promotions like BOGOs – buy one, get one or give one, or…
How to Market a Self-Published Book While You’re Living the Quarantined Life
Reading Time: 5 minutes Now is the time to focus on how to market a self-published book while so many of us are home and looking for something to keep us busy. Entertainment needs are at an all-time high. Also consider this: most (if not all) TV shows and movies have had to stop production – so new content…
January Observances to Inspire Your Author Marketing
Reading Time: 5 minutes Welcome to our list of January observances and content ideas for your monthly author marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that at the bottom of this…
20 Smart Book Marketing Strategies for 2020
Reading Time: 12 minutes When it comes to book marketing strategies, things change quickly. A lot of it is because there are so many books being published each day — 4500 to be exact. So, ways to promote your book shift and change. We all want to know which are the best book marketing strategies to sell more books…
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