Have you ever glanced at the back of a Publishers Clearing House sweepstakes mailing? There are about 3,000 words in four-point type about liability, probability, and eligibility. Did you know that the laws that require that microprint apply to your book giveaways and contests as well? Ever wondered about the legal side of book giveaways […]
Essential Goodreads Giveaway Promotion Checklist
So you’ve paid for a new Goodreads giveaway, or plan to. What other author marketing strategies do you have lined up to support it? This is a crucial element to all book marketing and any book marketing company worth their salt will tell you this. In addition to coming up with promotions or book marketing […]
Is the New Goodreads Giveaway a Solid Book Marketing Strategy?
The Goodreads giveaway has always been a great book marketing strategy, but I know a lot of authors weren’t happy when they found out they’d have to start paying for them. But at the end of the day, you invest in your book marketing and if the strategy is solid, you work it into your […]
5 Unique Book Marketing Strategies for Goodreads
UPDATED: Bonus tip added below! Many authors still have mixed feelings about Goodreads, but the reality is, if you want to sell more books, you need to engage with dedicated readers. And there’s no better place to find dedicated readers than on Goodreads. Every solid book marketing strategy fuses uniqueness with variety. Only posting on […]
5 Reasons Goodreads is a Book Marketing Staple
Goodreads has mixed reviews at best when I chat book marketing strategies with authors at conferences, but I really want 2018 to be about maximizing on YOU, on using what makes you unique to sell more books, and Goodreads is a great platform for achieving that goal. And while Goodreads has gotten a bad rap […]
5 Reasons Goodreads Giveaways are a Key Book Marketing Strategy for an Indie Author
Many indie authors turn their noses up at incorporating giveaways and discounts into their book marketing because it seems counter intuitive to making money. But the numbers of readers interested in Goodreads giveaways are staggering. #indieauthor tip: Skyrocket your book marketing exposure through this one little trick. via @bookgal Click To Tweet Even this summer, […]