Reading Time: 5 minutesCrafting an irresistible book pitch is an essential step in getting your book noticed by influencers and thought leaders. From understanding the importance of a compelling hook to effectively summarizing your book’s plot and characters, we...
Reading Time: 8 minutesIn the past, book marketing and publicity firms often favored doing a press release to promote an author’s brand or their latest release. Mainly because they’re so often used by other industries and news outlets to promote newsworthy...
Reading Time: 2 minutesThis was our first big media deep dive on our podcast — we covered pitching influencers and thought leaders, tips for getting national media, securing author interviews and guest spots, and more. So much more that we opted to split it into...
Reading Time: 4 minutesWhen you’re writing fiction, incorporating trending topics, or creating diverse characters – is always such a great idea. But how you get publicity for your book is another matter entirely. Too often I see authors launching their books, very...
Reading Time: 5 minutesWe all love getting more attention for our book, and book publicity is a big “get” for most authors. However, media often seems like this elusive butterfly for most authors. Always attractive, but often out of reach. Though, not impossible. It...
Reading Time: 3 minutesBook marketing strategies change a bit when you’re promoting an older title, so it’s important to keep your marketing plans separate for your new releases and your backlist. But that means something can be done to spike book sales on...