Reading Time: 2 minutes It’s never too late to figure out how to sell your books but what do you do about your backlist? Having a book fall flat, for whatever reason, doesn’t mean that it can’t be saved. Sometimes a makeover, inside or out, is a great next step to your book marketing plan. Just like in life,…
Can Bloggers Help Me Promote My Self Published Book? YES! Part 2 (Book Marketing Podcast)
Reading Time: 3 minutes “Can bloggers help me promote my self published book?” This post is for every author who has ever asked the question. My answer is always an emphatic YES! In fact, we think bloggers are so important to an author’s marketing plan that we did a pair of episodes on pitching them. Today’s post is a…
How to Sell Self Published Books by Pitching Yourself as a Guest Blogger
Reading Time: 4 minutes If you’ve been marketing your book for a while, you may feel like you’re running low on opportunities to get the word out there and need some new ideas on how to sell self published books. Here’s a great one: guest blogging. What is guest blogging? Well, it’s an opportunity to share your ideas, your…
Are Blog Tours One of the Best Book Marketing Strategies? (Book Marketing Podcast)
Reading Time: 2 minutes There are book tour companies, so firms that “tour” a book on a particular schedule and then there are firms that pitch your book to bloggers, typically as part of a multi-faceted approach, but which one of these is included in our list of the best book marketing strategies? Some tips for what works and…
How to Get More Media Exposure for Your Book
Reading Time: 4 minutes The first thing that authors often ask me is: “How do I get on the Today show?” When you ask this question what you actually want to know are some of the ways to get more big media exposure for your book, especially on a national scale. But if you take a look at the…
How to Pitch Your Book to Big Media Outlets (Book Marketing Podcast)
Reading Time: 4 minutes I often get requests about how to pitch your book to big media outlets, such as national print or televised news. However the problem is that sometimes the folks requesting it aren’t always qualified to be on talk shows or to be giving interviews – it’s nothing against them or their book at all, it’s…
8 Ways to Sell Self-Published Books Locally
Reading Time: 4 minutes Local marketing is, for many authors, a last consideration when it comes to figuring out how to sell self-published books. We all think of marketing to the masses, right? Going national, even international. And while all of that is great, and certainly necessary, there’s a strong argument in favor of marketing locally both because of…
Newsjacking the Coronavirus (Book Marketing Podcast)
Reading Time: 4 minutes Dense and noisy news cycles can make it really hard to figure out how to pitch your book to media, but in reality, it can be a great opportunity to get your message out there! Keep in mind the below is just a preview of everything we covered on this episode of our book marketing…
March is National What Month? Unique Content Ideas for Authors
Reading Time: 5 minutes Welcome to our list of March observances and unique content ideas for authors for your monthly marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that at the bottom…
How to Fall in Love with Your Amazon Book Promotion
Reading Time: 5 minutes Amazon book promotion isn’t easy, it requires not only writing a great book – but essentially learning a new skill. I am a professional book promoter who puts a lot of focus on Amazon book promotion, I run a book promotion firm and I find book marketing requires constant learning. Granted, I love learning, but…
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