Reading Time: 4 minutesLocal marketing is, for many authors, a last consideration when it comes to figuring out how to sell self-published books. We all think of marketing to the masses, right? Going national, even international. And while all of that is great, and...
Reading Time: 2 minutesMusic lifts the spirits – and so does dancing! So we’ve come up with a way to (hopefully) help you keep your spirits up during this challenging time and win cool stuff in the process. The rules are simple: Record yourself dancing to one of the...
Reading Time: 4 minutesRight now, the world is a little crazy but your book marketing and promotion doesn’t have to be. Yes, coronavirus fears have caused hundreds of events to cancel or postpone, and when the big kahuna of them all, The London Book Fair canceled last...
Reading Time: 4 minutesNational Library Week is coming up in April so in honor of these fabulously institutions I want to discuss how to promote your self-published book to libraries in your area. For those of you who are still skeptical about spending your book...
Reading Time: 5 minutesFor most authors, learning how to market a book on social media is all part of our overall book marketing plan. But it’s not always easy – different social platforms attract different types of readers. If you’re a non-fiction author you’ve...
Reading Time: 5 minutesI love events and my mind just starts racing with all the fantastic book marketing ideas! But a big part of creating book marketing ideas is also ensuring they get executed, and by creating a checklist in prep for your next (or first!) author...