Reading Time: 6 minutesWhether they’re releasing the first – or fiftieth – many authors rely heavily on advertising to launch their book. And while advertising can be helpful, it’s often not used strategically enough to move the needle. A lot of...
Reading Time: 9 minutesI love doing end of the year predictions! It’s so fun to see how far we’ve come and where the industry is going- so without further ado, here are my 22 book marketing predictions for 2022! 1. Audio books It’s no secret that audio books are...
Reading Time: 2 minutesIt’s easy to become overwhelmed when launching a new book. It can become all-consuming until the point where it seems your entire world revolves around this one book. But, fear not! It doesn’t have to be this way. Learn from my experience and...
Reading Time: 6 minutesWhen it comes to how to market a book, there’s a lot of industry “jargon” – like the terms ARCs and Galleys. And what’s even more confusing is how and when to use them! First let’s discuss what these key marketing tools are. ARCs and Galleys...
Reading Time: 3 minutesBook Marketing always seems complicated, doesn’t it? But the truth is that the best book marketing strategies are the ones we so often overlook – and they’re simple, even deceptively simple. And the best part is that it doesn’t require you to...
Reading Time: 3 minutesA lot of authors hire out book marketing services not just because they don’t know how to do the work, but because they’re also strapped for time. But what if you have the time, or don’t have a lot to invest yet, what do you do? Ideally, you’d...