Reading Time: 2 minutesI’ve said it before, and I’ll say it again, it’s easy to become overwhelmed with everything you need to do to market your book. Creating a book promotion plan to get more exposure and more book sales may seem like a daunting and impossible task....
Reading Time: 4 minutesIn as many years as I’ve been in the industry, one thing I know for sure: book marketing services vary widely, and not all of them offer the same strategies, promises, or plans. And this matters for a variety of reasons. First off, finding a...
Reading Time: 2 minutesThe truth is that the best book marketing strategies usually are the ones we don’t consider because they can seem so simple. We often overlook them because it’s easy to become overwhelmed when thinking about everything you should be doing...
Reading Time: 2 minutesI thought I would give you a head start on some March Observances that feature reader and book-centric themes to support your author branding and content ideas! Just like my full-length monthly observances posts, use these holidays as...
Reading Time: 4 minutesI can tell you very honestly that the best book marketing campaigns are created and executed when the author, and the marketing team or book publicist, are all on the same page about goals and expectations. Of course, your book has to be...
Reading Time: 2 minutesI recently came across this awesome infographic from Global English Editing from buildbookbuzz.com, and I absolutely had to share it! As authors, we may think we have a pretty good grasp of the world’s reading habits and trends. However, some...