Reading Time: 2 minutesI realize the title of this post is a little ominous, especially when it comes to something as critical as figuring out how to sell books. But believe it or not, it’s a very real problem that a lot of authors deal with in some capacity. I...
Reading Time: < 1 minuteI hear it all the time. You think you have to run display ads for your book marketing and publicity plan to succeed. I’m here to tell you that is simply not true! Ads often go wrong and are run mostly for the wrong reasons. And sadly, there...
Reading Time: 2 minutesThere are a lot of book promotion strategies out there, and choosing the right ones are just as important as writing a good book. We all want to see our books sell, but I’ve seen many talented authors with fantastic books fail. They just weren’t...
Reading Time: 2 minutesSo much goes into a successful book release, well beyond writing a good book. So, I’ve pulled together a short list of ideas for how to market your self-published book release that will really help you determine if you’re set up for success, or...
Reading Time: 6 minutesI talk to a lot of authors at events, in coaching sessions, even to some who reach out to work with us, who want to know how to sell self-published books without bowing down to the Amazon beast. And I get it. Even though I’m a big proponent of...
Reading Time: 2 minutesWant to know the key to successful book marketing for self-published authors? A strong understanding and connection to your readers. It’s surprising how many authors start marketing their books without knowing who they are writing them for. If...