Reading Time: 5 minutes Now is the time to focus on how to market a self-published book while so many of us are home and looking for something to keep us busy. Entertainment needs are at an all-time high. Also consider this: most (if not all) TV shows and movies have had to stop production – so new content…
April is National What Month? Unique Content Ideas for Authors
Reading Time: 6 minutes Welcome to our list of April observances and unique content ideas for authors for your monthly marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that at the bottom…
Coronavirus has Canceled Events: Five Tips to Save Your Book Marketing and Promotion
Reading Time: 4 minutes Right now, the world is a little crazy but your book marketing and promotion doesn’t have to be. Yes, coronavirus fears have caused hundreds of events to cancel or postpone, and when the big kahuna of them all, The London Book Fair canceled last week, the gasp in the publishing industry was evident. But our…
Newsjacking the Coronavirus: How to Pitch Your Book to Media
Reading Time: 4 minutes Dense and noisy news cycles can make it really hard to figure out how to pitch your book to media, but in reality, it can be a great opportunity to get your message out there! This is especially true with something that doesn’t look like it’s going to go away anytime soon, like the current…
March is National What Month? Unique Content Ideas for Authors
Reading Time: 5 minutes Welcome to our list of March observances and unique content ideas for authors for your monthly marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that at the bottom…
How to Promote Your Self-Published Book to Libraries
Reading Time: 4 minutes National Library Week is coming up in April so in honor of these fabulously institutions I want to discuss how to promote your self-published book to libraries in your area. For those of you who are still skeptical about spending your book marketing time on libraries or who have been burned before, pay attention, because…
Amazon Book Promotion and the Perils of Also-Boughts
Reading Time: 5 minutes Amazon book promotion is already tough enough without having to wrestle your book page into submission, too. With Amazon book pages getting increasingly more cluttered it’s harder to find your book amongst the clutter of ads, side bar stuff, and anything else Amazon is trying to push. Most of you who read this blog regularly…
How to Market Your Book to the Media
Reading Time: 4 minutes When it comes to figuring out how to market your book, one of the best things to happen to any author is some kind of media placement. But media can be tricky, between having the right timing for a pitch, and the pitch itself, working media placements into an overall book marketing campaign can be…
Amazon Book Promotion is Not About Book Sales
Reading Time: 6 minutes Most of you are probably reading this piece about Amazon book promotion hoping to get a laugh at my expense, and I don’t blame you. A lot of authors live and die by book sales and yes, they’re important but when it comes to Amazon book promotion, they aren’t the only thing that matters. And…
February is National What Month? Unique Content Ideas for Authors
Reading Time: 5 minutes Welcome to our list of February observances and unique content ideas for your monthly author marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that at the bottom of…
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