by Penny Sansevieri | Jun 23, 2022 | Book Marketing Basics
Reading Time: 4 minutesI love it when I find helpful book marketing ideas for authors – especially when it comes to promoting a new book – which often feels like an uphill climb! The issue for many authors is that with each new book release, you feel a bit like you’re...
by Penny Sansevieri | Jun 21, 2022 | Book Marketing Basics, Social Media for Authors
Reading Time: 2 minutesPromoting a book on social media is a great strategy for book marketing. You have nearly your entire readership in the palm of your hands, and you can perfectly curate the message you want them to see. Because of this, social media can be a...
by Penny Sansevieri | Jun 14, 2022 | Book Marketing Basics
Reading Time: 4 minutesI’ve always loved doing events, and when it comes to ideas for promoting a book, there’s really nothing better than doing in-person author events. But 2020 changed how events are managed, and even with lots of events still coming back online,...
by Penny Sansevieri | Jun 9, 2022 | Book Marketing Basics
Reading Time: 2 minutesPersonal recommendations are the biggest sales generator — not just for books but most things. Think about the last time you heard a friend tell you that something was an excellent product, or a book or kitchen widget. You probably went onto...
by Penny Sansevieri | Jun 7, 2022 | Book Marketing Basics, Social Media for Authors
Reading Time: 6 minutesI absolutely wanted to share this article on how to market your book without social media because first off, I think it’s very brave. But also, it’s a dilemma we all face. We have a finite amount of time to do all the things and social media...
by Penny Sansevieri | May 31, 2022 | Bestseller Essentials, Book Marketing Basics
Reading Time: 4 minutesWe get a lot of authors that come to us looking for help with a new release, that don’t realize how strategic self-publishing an eBook can be. And this happens for two primary reasons: The author is using a publishing service and just assumes...