Reading Time: < 1 minute Selling books in a publishing climate that’s pumping out 4500+ new titles a day means your author branding is a surefire way to separate you from everyone else. You can establish and maintain your indie author branding in a way that helps you sell books by making some smart improvements. Then all you need to…
How to Market a Book with Smart Planning
Reading Time: 6 minutes Sometimes marketing feels like it could be a full-time job, doesn’t it? And when it comes to how to market a book – authors often make it an exhausting process by cramming in everything under the sun during launch week. And yes, launch week is important but your book has a longer lifespan than just…
Unique Author Branding and Content Ideas for March
Reading Time: 7 minutes Hello and welcome to our list of March observances and unique author branding and content ideas for your monthly author marketing plan. Without a regular connection to readers, you’re just another book on the shelf. Take the time to make yourself stand out by using our monthly observances and tips to create interesting content with…
Work Awards and Contests into Your Book Marketing Plan (Infographic)
Reading Time: < 1 minute Have you ever considered entering your book into a contest as part of your book marketing plan? Perhaps you’ve wondered what a book award could do for you? Book awards are often a great way to gain recognition for your book, and also it’s a great way to get feedback. Awards may seem glamorous, and…
What Authors Need to Understand about Different Book Publishing Options
Reading Time: 6 minutes As authors, we’re really fortunate when it comes to getting our books out there because we have more book publishing options than ever. That’s the good news. The bad news is, not all of those options are good. A few years ago, I wrote a post on how the wrong book publishing options (or publisher)…
The Biggest Mistake Authors Make When Self-Publishing a Book (Book Marketing Podcast)
Reading Time: 3 minutes The Biggest Mistake Authors Make When Self-Publishing a Book is a recap of “This is the One Biggest Mistake Authors Make. No, really.,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs…
13 Book Marketing Ideas to Consider Before you Hit Publish
Reading Time: 8 minutes One of the keys to a successful book marketing campaign (and one of the secrets of how to market a book) is PLANNING. And it doesn’t take a lot of effort, just a bit of time and looking ahead strategically. You poured a lot of effort into getting your book ready, now let’s give it…
How to Market a Book with a Pre-Order (Infographic)
Reading Time: < 1 minute Figuring out how to market a book with a pre-order is critical for hitting new heights with your next book release. If you’ve never done a pre-order campaign, or your last one wasn’t successful, I have some tips for how to market your book to ensure you’ll sell more the next time around. Working pre-order…
How to Promote Your Book Before It’s Published: 10 Surefire Strategies
Reading Time: 3 minutes If your next release is almost ready, you have officially entered the zone where you should begin to consider how to promote your book before it’s published. “Go big or go home” rings particularly true for indie authors, so here are 10 easy ways to make your next release more successful. Getting Started Establishing your…
How to Launch a Self Published Book: Timing Is Key!
Reading Time: 5 minutes Are you wondering how to launch a self published book in 2021? If you’re planning to release a new book in the next few months, that question should be at the top of your book promotion list. Often, authors use one factor to determine the best time to launch a book: the manuscript is finally…
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