Do You Want More Book Sales? It’s Time To Get To Work!
Reading Time: 2 minutesI know it may be hard to hear, but book sales don’t happen by themselves. It takes some real work to get your book out there and seen by the right people. In the world of marketing, often, what your give is what you get. Make a Plan and Stick to...
Selling Non-fiction In The Age of Free Information
Reading Time: 2 minutesI write non-fiction and have a longstanding blog with free content, so I feel like I am a prime example of someone who’s faced the challenge of convincing people to buy books when there’s tons of free information out there, not just from...
How to Strategically Use Advertising to Launch a Book
Reading Time: 6 minutesWhether they’re marketing their first book- or their fiftieth- many authors rely heavily on advertising to launch their book. While advertising can be helpful, it’s often not used strategically enough to move the needle. A lot of times,...
How to Sell More Books in 2022: New Year’s Planning Goals
Reading Time: 7 minutesIt’s that time of year when I hope many of you are looking ahead and figuring out how to sell more books in 2022. And the number one tip I want to give you for reaching those sales goals: planning! Not the top-secret answer you were hoping for?...
Why Self-Publishing a Book Makes You a Marketer
Reading Time: 2 minutesSelf-publishing a book is a major accomplishment. You pour your heart and soul and hours of your life into creating something that’s explicitly designed to be judged by the public. Virtual fist bump to you! But deciding to join the publishing...
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