Reading Time: 6 minutes Many authors I’ve consulted with recently about their book marketing plan have reported that their advertising, across multiple platforms including social media, Bookbub and Amazon, to name just a few, has really gotten less effective, or at least more unpredictable. If you’re seeing this too, know a lot of factors contribute to these phases of…
How Focused Goals Will Sell More Books
Reading Time: 5 minutes I love goals. I love them so much I actually have a goal book, like a journal, where I keep all of my goals. I’m actually kind of addicted. And like every author out there, I want to sell more books. But creating goals that actually contribute to efforts to sell more books is much…
10 Smart Book Promotion Services & Strategies that Work
Reading Time: 9 minutes Book promotion has changed a lot over the years, as have the book promotion services companies offer. The book promotion services that work these days are less about what you’re marketing in the moment, and more about the foundation you’re creating.
Step-by-Step Guide to Getting Celebrity Book Endorsements, Forewords and Early Reviews for Your Book
Reading Time: 8 minutes Getting high-profile people to blurb or endorse your book can add a lot of value to your book marketing bottom line but can be a tricky process. This step-by-step guide will show you how to get celebrity book endorsements, forewords and early reviews for your book.
How to Achieve Self-Publishing Success
Reading Time: 5 minutes Are you ready for the ultimate truth? Well, here it is: nobody is born famous. Unless you’re already a house-hold name, achieving self-publishing success takes dedication, but not the kind you should be afraid of, or discouraged by, because being smart about your choices when going the self-publishing route can make all the difference in…
How to Market Your Self-Published Book to Independent Bookstores
Reading Time: 5 minutes Not everyone may say it, but it’s in everybody’s dreams to see their published books on a shelf in a independent bookstores. This desire is justified: obviously, every one of us wants to go down in history as a person who wrote a bestseller or even a masterpiece that future generations will gladly read. This…
Author Websites: The Ultimate Book Sales Machine
Reading Time: 5 minutes Having a good website is something many authors struggle with, which I understand, but the effect it can have on your book sales cannot be ignored. Maybe you’ve been plugging away at your book promotion for a while, or perhaps you’re just beginning your author journey, but having a good website is a serious piece…
Amazon Author Central: The Underrated Book Discovery Strategy
Reading Time: 9 minutes We always talk about Amazon Optimization – keywords, and categories, and while all of this is important one of the biggest overlooked area on Amazon is your Amazon Author Central Page. And now it’s Spring and as we begin to shake off the winter doldrums, it’s a good time to have another look at your…
55 Essential Resources for Indie Authors
Reading Time: 9 minutes So the main difference between carving your path as an indie author versus working with a publisher is personal accountability. Sounds scary and overwhelming, but hear me out. Most traditionally published authors eventually come to the shocking realization that being traditionally published includes far fewer perks than they originally thought, so a lot are left…
The Best Book Marketing Advice for Every Author in 2019
Reading Time: 4 minutes New year, new you. We’re bombarded with new opportunities to improve everything about our life, always, but especially at this time of year. The truth is though…that it’s true. There is no better time than now to focus on how we can be better. This of course includes great opportunities to strengthen your book promotion…
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