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The Definitive Author Guide to Creating a Reader Magnet

The Definitive Author Guide to Creating a Reader Magnet

by Penny Sansevieri | Feb 28, 2023 | Being in Business as an Author

A reader magnet can pop up anywhere. We all get lots of offers to join mailing lists, right? Whether it’s a 10% off code or access to exclusive content, we’ve all been targeted, and if we’re being honest, most of us have taken advantage of an offer because...
AI in Publishing: What’s Really Going On?

AI in Publishing: What’s Really Going On?

by Penny Sansevieri | Jan 31, 2023 | Being in Business as an Author

Unless you’ve been living under a rock, you have probably heard a lot about AI in publishing in recent months. More specifically, AI (artificial intelligence) actually writing books, narrating audio books, and the like. If not, AI is here! And 2023 is poised to become...
Latest Updates to Amazon Author Central in 2023

Latest Updates to Amazon Author Central in 2023

by Penny Sansevieri | Jan 10, 2023 | Amazon Updates & Marketing Tips, Being in Business as an Author

In case you haven’t noticed, Amazon Author Central went through a huge overhaul in late December of 2022. Gone are the blog updates (which I really loved), gone are the images you could add, or video. Though I believe these still show up on your international pages....
Six Things You Must Know Before Publishing a Book in 2023

Six Things You Must Know Before Publishing a Book in 2023

by Penny Sansevieri | Dec 6, 2022 | Being in Business as an Author

As the years tick by, publishing a book becomes steadily more competitive. And although indie publishing is easier than ever, it doesn’t mean that the process of getting attention for your book has become any less challenging, in fact it’s harder than ever. But what...
A Quick and Helpful Education on Publishing Trends

A Quick and Helpful Education on Publishing Trends

by Penny Sansevieri | Nov 22, 2022 | Being in Business as an Author

Publishing trends can be tricky, because there’s definitely a fine line between staying true to the type of author you always planned to be, while also staying educated enough to compete in today’s market. Most authors are shocked when I repeat this...
A Quick Education to Improve Your Publishing and Book Marketing Plan

A Quick Education to Improve Your Publishing and Book Marketing Plan

by Penny Sansevieri | Nov 8, 2022 | Being in Business as an Author

Publishing a book can be confusing, and as if that isn’t challenging enough, you’re then expected to design a smart book marketing plan! Which is why I decided to create this quick guide to common publishing definitions. My goal was to focus on terms that...
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