Reading Time: < 1 minute People are still spending a lot more time at home than usual, so I think it’s super important to discuss cookbook marketing for self-published authors. I want you to know you can make a lot of headway with some simple, yet strategic, self-promotion efforts! Check out my infographic, and please share it if you’re a…
How to Sell Self Published Books Through Your Website
Reading Time: 4 minutes This post is for every indie author who has ever typed “How to sell self published books” into a Google search bar and hoped that the answer would include “through your website.” It’s often a goal of a self published or indie author to sell books off of their website. This is harder for traditionally…
Effective Social Media for Your Best Book Marketing Campaign
Reading Time: 6 minutes I’m going to make a bold statement: the best book marketing campaigns include social media BUT social media doesn’t sell books. Wait, what? Isn’t that a contradiction? You’d think so but here’s the thing: social media is an important key to exposure, and exposure sells books. Let me rephrase that: the right kind of social…
5 Quick Ways to Help Your Favorite Authors [INFOGRAPHIC]
Reading Time: < 1 minute As authors we work really hard, and we do our best to figure out how to market a book effectively, but sometimes it gets hard asking our personal networks to help us out, over and over again. I have three words for you – DO IT ANYWAY. People are busy but they mean well, so…
Powering Up Your Email Book Marketing and Promotion
Reading Time: 7 minutes You’ve probably heard the term “email marketing” a lot because it’s a powerful tool for book marketing and promotion. Consider this: in 2019, 3.9 billion people used email, and by 2023 this figure will grow to 4.3 billion (Oberlo 2020). And while we all complain about getting too much email, according to Statista, 49% of…
Quick Quiz: Discover Why Your Book Isn’t Selling
Reading Time: < 1 minute This quiz will test whether or not you’re hitting the book marketing strategies and platform enhancements that are key to to an author’s success.
How to Get Noticed on Twitter as an Indie Author
Reading Time: 6 minutes Indie authors ask me all the time, how they can get noticed on Twitter, because just like LinkedIn and Facebook or Instagram, when an author connects with the “right” people, or key influencers, it makes a huge difference. But on Twitter, this can be an even more focused effort and sometimes the connection is even…
Seven Book Marketing Mistakes Authors Make
Reading Time: 7 minutes You might think this article is going to solely focus on book marketing mistakes, but more specifically I’m going to dig into author branding – because the wrong branding will get you in front of the wrong readers – and it’s really hard to recover once you go down the wrong path. Because if that…
