Reading Time: 9 minutesIn my 23 years in business, book publicity has changed a lot – but in recent years it’s really seen a shift both in what we do to get our books out there, and how we execute book marketing campaigns. First, the bad news: there are approximately...
Reading Time: 5 minutesI just released my latest book about Amazon book marketing, The Amazon Author Formula. And (not to brag) my book held onto the coveted #1 New Release flag the entire month it was up for pre-order. But how I did it might surprise you. I talk...
Reading Time: 4 minutesAt AME we pride ourselves on staying on top of the ever-evolving beast that is Amazon. That’s why one of the longest-running themes of our content has been Amazon book marketing tips and advice, naturally! So we figured it’s time to...
Reading Time: 5 minutesNo matter what genre you write in, nailing your book promotion on Amazon is critical for success in today’s market. And I know firsthand that it’s always a challenge to navigate the algorithm, keep up visibility, and compete with the...
Reading Time: 7 minutesWorking pre-order campaigns into your author marketing plan can definitely help you build buzz. Plus they are an excellent excuse to engage fans and draw in new ones. And pre-orders can be really lucrative for sales, when done right. If you’ve...
Reading Time: 5 minutesGetting reviews has always been one of the best book marketing strategies for authors. Because book reviews matter! Most importantly they factor into whether shoppers click buy, but they also matter to the Amazon machine, each review improves...