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7 Best Book Marketing Strategies to Secure Reviews on Amazon

7 Best Book Marketing Strategies to Secure Reviews on Amazon

by Penny Sansevieri | Sep 12, 2023 | Amazon Updates & Marketing Tips

Getting reviews has always been one of the best book marketing strategies for authors. Because book reviews matter! Most importantly they factor into whether shoppers click buy, but they also matter to the Amazon machine, each review improves your relevancy score,...
Amazon Reviews Deleted: Why Reviews Get Pulled (Plus How to Fix It)

Amazon Reviews Deleted: Why Reviews Get Pulled (Plus How to Fix It)

by Penny Sansevieri | Sep 5, 2023 | Amazon Updates & Marketing Tips, Getting More Book Reviews

If you’ve been reading my blog for a while you know that I write a lot about Amazon – the beta testing we catch, the changes once they’re made, all the things. But one Amazon topic that comes up again and again, that continues to perplex authors, is...
How to Make the New Author Pages on Amazon Work for You

How to Make the New Author Pages on Amazon Work for You

by Penny Sansevieri | Aug 8, 2023 | Amazon Updates & Marketing Tips, Being in Business as an Author

Author pages on Amazon went through a huge overhaul in late December of 2022, but unfortunately, I see too many authors who clearly haven’t updated their pages to accommodate and capitalize on these changes. Gone are the blog updates (which I really loved), and...
Riding the Wave: How the Tsunami of Books Reshapes Book Publicity

Riding the Wave: How the Tsunami of Books Reshapes Book Publicity

by Penny Sansevieri | Jul 4, 2023 | Amazon Updates & Marketing Tips

In my 23 years in business, book publicity has changed a lot – but in recent years it’s really seen a shift both in what we do to get our books out there, and how we execute book marketing campaigns. First, the bad news: there are approximately 3 million books...
The Latest Changes to Amazon Book Categories

The Latest Changes to Amazon Book Categories

by Penny Sansevieri | Jun 13, 2023 | Amazon Updates & Marketing Tips

Many of you have already heard about the changes to Amazon book categories, but here’s a quick recap and my tips for navigating the changes and what’s to come! On Amazon, Kindle eBooks have long been the wild-wild-west, with few limitations to the optimization...
9 Proven Strategies to Increase Book Sales on Amazon

9 Proven Strategies to Increase Book Sales on Amazon

by Penny Sansevieri | Mar 28, 2023 | Amazon Updates & Marketing Tips

Regardless of your selling history, just about every author I speak with wants to increase book sales on Amazon, but with millions of books available on the platform, it can be challenging to stand out and attract readers. With the right strategies, however, you can...
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Recent Posts

  • How to Self-Publish a Book on Amazon with Your Future Success in Mind
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  • Hosting Local Author Events in Non-Traditional Venues
  • Getting Your Books Specialty and Holiday Table Placement
  • 7 Best Book Marketing Strategies to Secure Reviews on Amazon

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