If you’ve never considered trying to sell more books internationally, maybe you should. English is the primary language spoken lots of places, with around 20% of the world speaking and reading it. That translates to 1.5 billion people. If that number doesn’t sway you, consider this: Germany has 51.5 million English speakers and has 7 […]
5 Quick Ways to Ramp Up Your Amazon Author Central Page
Amazon is full of book marketing tools for you as an indie author. And, although I often talk about book page optimization, your Amazon Author Central page probably needs some attention too. Because, when was the last time you gave it some love? For most indie authors, the answer is “not recently.” And, if you […]
9 Things Amazon Secretly Launched that Can Help All Indie Authors with their Book Marketing
Amazon is always changing things up. And that’s why it’s important to always be watching for what’s new. Especially if we’re in book marketing mode (and aren’t we always?), making the most of Amazon is a great way to spend your time. So fair warning, some of the things I’m mentioning here are good, some […]
How to Sell More Books with 13 Pre-Order Strategies
If you’ve never done a pre-order campaign, or your last one wasn’t successful, I want to go over 13 strategies that will ensure you’ll sell more books next time around. Working pre-order campaigns into your author marketing plan help you build buzz. Plus they are an excellent excuse to engage fans and draw in new […]
A Beginner’s Guide to Rocking Amazon Ads using Amazon Marketing Services
If you’ve spent any time on the Amazon website, you’ve no doubt seen the via the Amazon Marketing Services the “Sponsored Products” and “Product Display ads.” The Amazon Marketing Services for authors (also called AMS) is a fabulous opportunity to gain more visibility for your books. And if you plan it right, the Amazon ad […]
Amazon Categories to Maximize Book Sales + A Little-Known Secret!
Everyone wants more exposure on Amazon. And understandably. Exposure drives book sales. But, as we seek more exposure, don’t spend all of your time focusing on great keywords. Why? Because, yes, although keywords are important, critical even, they aren’t everything. I often tell authors that they should focus on narrow categories to sell more books. […]
Amazon Reviews Disappearing – How to Protect your Book
You’ve no doubt been hearing the news that Amazon is, once again, pulling reviews. And a lot of Amazon reviews are disappearing. Naturally, there is a ton of conflicting information out there on how and why this is happening. Amazon is, of course, silent on this issue except to say that they will be pulling […]
5 Simple Amazon Sales Tips for Indie Authors
Indie authors can’t really take a break when it comes to book marketing, but you know what, that doesn’t mean every strategy has to be labor intensive and sometimes simple changes can really help spike your Amazon sales. Simple changes that can help spike your Amazon sales? Think it can’t be done? Think again…. Click […]
5 Tips for Working Amazon Pre-Order into Your Book Marketing
Amazon’s pre-order option for KDP indie authors is a fantastic foundation for your new release’s book marketing plan. There are a few things you want to keep in mind when exploring your options though, and how to best work a pre-order into your book marketing efforts, and I’ve detailed them here. #1 For New Authors […]
Amazon Keywords That Pull In More Buyers
If you’re an indie author, you’re also in the business of book marketing. Did you know that? That’s the first thing you need to know about the publishing industry. Writing great books is only the first step – and with 4,500+ books published each day, getting readers is the hardest part. Finding a way to […]