Book Promotion Blog | Book Marketing Company

How to Promote Kindle Books with a Goodreads Giveaway

July 2, 2019 by Penny Sansevieri 11 Comments

Reading Time: 4 minutes The Goodreads giveaway has always been a great book marketing strategy, in my opinion, but they’ve really changed the game for how you can promote Kindle books. At the end of the day, you invest in your book marketing and if the strategy is solid, you work it into your budget – so let’s see…

Quick Quiz: Discover Why Your Book Isn’t Selling

June 26, 2019 by Penny Sansevieri Leave a Comment

Reading Time: 1 minute This quiz will test whether or not you’re hitting the book marketing strategies and platform enhancements that are key to to an author’s success.

Book Promotion Ideas for Author Events in Creative Venues

June 25, 2019 by Penny Sansevieri 10 Comments

Reading Time: 6 minutes If you’ve been looking for creative book promotion ideas for booking more (or first) events, take heart. It’s not uncommon to strike out at trying to set up events, but what if I told you I’ve set up successful book signings almost everywhere? A book event at a local brewery? Of course! Think out of…

July Observances to Inspire Your Author Marketing

June 19, 2019 by Penny Sansevieri Leave a Comment

Reading Time: 5 minutes Welcome to our list of July observances and content ideas for your monthly author marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that at the bottom of this…

How to Market a Book: New Release Cheat Sheet

June 18, 2019 by Penny Sansevieri 2 Comments

Reading Time: 4 minutes One of the most overlooked factors for how to market a book is adequately preparing for the book’s launch. I know it’s tempting to give yourself some time to breath after the blood, sweat and tears you put in to getting the book ready for publication, but you really have to plan out your book…

5 Essential Book Marketing Strategies for Mystery Authors

June 12, 2019 by Penny Sansevieri Leave a Comment

Reading Time: 6 minutes These 5 essential strategies will upgrade your book marketing to help improve sales and build your return fan base.

10 Things Book Promotion Companies Wish Authors Knew

June 5, 2019 by Penny Sansevieri Leave a Comment

Reading Time: 5 minutes There are limits to what a good book promotion company can do for a book. Getting reviews, getting traction on Amazon are all good things, but it takes a village and it takes an author willing to dig in and do the work. That’s the real magic.

Promote Kindle Books to Get Free Book Reviews

June 4, 2019 by Penny Sansevieri 13 Comments

Reading Time: 8 minutes Authors write me all the time asking specifically how to promote Kindle books to get more book reviews, and I’m proud to say that means many of you are realizing there are niche marketing opportunities for digital that just don’t exist for print. Still for many authors, getting book reviews often feels like an uphill…

Why Your Book Marketing Plan Should Include a Newsletter

May 28, 2019 by Penny Sansevieri 25 Comments

Reading Time: 6 minutes Many authors I’ve consulted with recently about their book marketing plan have reported that their advertising, across multiple platforms including social media, Bookbub and Amazon, to name just a few, has really gotten less effective, or at least more unpredictable. If you’re seeing this too, know a lot of factors contribute to these phases of…