Reading Time: 2 minutes Launching a book is a lot of work, and it can be insanely stressful! That’s why I loved this particular meme and thought most of you would get a good laugh out of it. But in all seriousness, I know book sales keep some of us up at night and cause us to take other…
The Social Media Mistake That Can Damage Your Author Platform
Reading Time: 5 minutes Your author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to online book marketing strategies, your social media can both contribute to, and…
8 Tips to Improving Your Author Platform With Social Media (Infographic)
Reading Time: 2 minutes Building up your author platform can take time. But if you are intentional about how you factor it into your book marketing plan, it can be quite effective. Social media is huge right now and, when done properly, it can be a great asset for promoting your books. Keep in mind that you do not…
Unique Author Brand Enhancements and Content Ideas for May
Reading Time: 7 minutes Hello and welcome to our list of May observances and unique author brand enhancements and content ideas for your monthly author marketing plan. Without a regular connection to readers, you’re just another book on the shelf. Take the time to make yourself stand out by using our monthly observances and tips to create interesting content…
Your Book Marketing Plan: When to Release for Optimal Success! (Infographic)
Reading Time: 2 minutes Regardless of how many books you’ve published, you know that your book marketing plan matters, and knowing when to release a book is often tricky. You want the best for your book, and release dates matter. It’s also always fun to do a calendar tie-in, like Mother’s Day or June for school graduations. Your Book…
Self-Publishing a Book: Marketing a Children’s Book (Book Marketing Podcast)
Reading Time: 3 minutes Self-Publishing a Book: Marketing a Children’s Book, is a recap of “Sales Tips for Children’s Book Authors,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of marketing self-published books on Amazon,…
How to Sell Your Books: A Makeover Can Help (Infographic)
Reading Time: 2 minutes It’s never too late to figure out how to sell your books but what do you do about your backlist? Having a book fall flat, for whatever reason, doesn’t mean that it can’t be saved. Sometimes a makeover, inside or out, is a great next step to your book marketing plan. Just like in life,…
How to Sell Books: 11 Book Marketing Myths You Should Not Believe!
Reading Time: 7 minutes When it comes to how to sell books, there’s a lot of information out there. Especially information on book marketing for self-published authors. Some of it is great – but some of it isn’t. I thought it might be time to address some of the things I hear a lot, and give you the real…
Book Marketing: The Number One Tip for Staying Motivated
Reading Time: 2 minutes I don’t usually post book marketing inspirational stuff, but I feel like every now and again we could all use a shot in the arm (a little vaccine pun there) of motivation. And a reminder to refocus to help us achieve our goals as a self-published author. So often we peruse social media and think:…
Book Marketing Plan: Why Audio is the Next Big Thing in Book Promotion
Reading Time: 4 minutes Whatever your book marketing plan was for the past year, I can guarantee you that 2020 tossed a lot of unexpected elements your way. But one of the odd benefits of the pandemic was the ability to attend events all over the world – from the comfort of your living room or office. Zoom, of…
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