According to the Technorati report, blogs are now the third most influential digital resource for consumers making a purchase. Consumers said that blogs ranks higher than Facebook for motivating a purchase decision.

What does this mean? Blogs are a valuable marketing tool. 

So, are you looking for influential bloggers to contact for your campaign? You should be. Try MOZ.com which helps you tap into insights and search engine rankings of bloggers. This site will let you know how the blogger you’re considering ranks and how influential they really are!

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