Getting More Reviews

by | Jan 6, 2014 | Book Marketing Basics

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Get More ReviewsPeople ask me all the time: How can I get more reviews? Well, have you ever tried asking for them? No, I don’t mean from reviewers. I mean from your readers. And this isn’t family and friends because, though well-meaning, they may not have the time to review, or they may not know what to say. In future posts, I’m going to address some steps to help friends and family become savvy reviewers, for now, let’s focus on your readers. Let’s follow the love and by this I mean, go after folks who are already engaged with your book, who have gotten to the end and think, “I just loved this!”

Goodreads did a study last year and they found that 90% of all readers want to engage with the author at the end of the book. So certainly adding your contact info is important but also when your readers get to the end of your book, that’s the time to ask them for a review. Tell them how important their feedback is (that’s very true) and how important reviews are. We worked with an author and asked her to include a letter in the back of her book. This simple request netted her over 80 reader reviews, and though the book came out a year ago, she continues to get reviews for it.

Here’s a sample of the letter we used, and below is the book in question.


The Publicist Review Letter












Wondering about the book in question? Here it is:

Good luck!


    • Penny Sansevieri

      Thanks, Annette – glad you enjoyed the article!


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