Get some ideas for promotion with this roundup of book marketing tweets from the past week, courtesy of bloggers, marketers, authors and others. The topics include how to get more retweets, social media tools to check out, how to sell more books before Christmas, and more. Happy marketing!

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* 5 Top Things to Consider Before You Write & Self-Publish a Book

This checklist will help you focus on the whys of writing your book, and that will help you market your book effectively:

http://publicityhound.com/blog/5-top-things-to-consider-before-you-write-and-self-publish-a-book-and-why-publicists-should-care

* Holiday Crunch Time! How to Sell More Books Before Christmas

While online promotion is important, the holidays also offer some terrific offline marketing opportunities for your book:

http://www.huffingtonpost.com/penny-c-sansevieri/holiday-crunch-time-how-t_b_4212202.html

* Content Is King, But Distribution Is Queen and She Wears the Pants

It’s not about producing more content, or better content; what matters is promoting your content so it’s well distributed (and seen) online:

http://socialmediatoday.com/cpollittiu/1853976/content-king-distribution-queen-and-she-wears-pants

* 25 Useful Social Media Tools & Apps Worth Checking Out

When you use good social media tools, your social media marketing becomes much easier and more manageable:

http://socialmediatoday.com/douglaskarr/1884001/infographic-25-awesome-social-media-tools

* 7 Ways Twitter Can Help Juice Your Content Creation

Here are some good ideas for Twitter content as well as ways you can promote your content on the site:

http://blog.hubspot.com/marketing/ways-twitter-juice-content-creation-list

* Authors, Not Getting Retweets? Maybe It’s Your Word Choice. Learn What’s RTd the Most

Check out this list of the 20 most retweetable words on Twitter, and get some ideas for increasing your retweets:

http://buildbookbuzz.com/how-to-get-retweeted/

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